New year, new brand!

Argonaut Paraplanning Free Resources

When we sat down with our web designers last year, we thought we needed a new website; something a bit more modern and lively than our previous offering, which was starting to look a bit dated. We’ve worked with these designers for years, so when they suggested we refresh the Argonaut brand, we were all ears.

What’s new?

Truth be told, a lot has changed in our little firm over the last 12 years and it did feel like we’d outgrown our previous brand. More recently, Christina Georgiou FPFS became a shareholding director. Her insight and approach to paraplanning added to the feeling that things were changing here, for the better. We wanted to convey these changes to you.

Over the years, we’ve started to specialise in helping Directly Authorised advisers. We’ve employed staff and moved away from using freelancers. Both personally and as a team, we now have an overall higher level of qualification and experience. We’ve also become more progressive in our outlook, moving away from the traditional reporting style to bring a fresher and more modern feel to our reports.

Where next?

We felt the company’s online image didn’t reflect this evolution. The new brand is intended to be more contemporary; more colour, more white space, easier to read, easier to navigate, with more graphics and fewer words – aiming to mirror how our Suitability Reports have changed in recent years. We hope you like the new brand and, perhaps more importantly, the new reports, which we’re continuing to develop with your clients foremost in our minds.

Please take a look around our website; we have some free downloads you might find useful, and there will be more to follow shortly.